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LATTO

Public Relations · Media Relations · Artist Branding · Retail Publicity

PROBLEM

Following The Rap Game, Miss Mulatto was building a career that extended beyond her television introduction. The publicity challenge was keeping audiences connected to her evolving music and artist identity while also supporting the storefront she operated with her father.

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SOLUTION

D’Shonda Brown supported press placements, media relations, and branding through Gold Blooded Communications. The work connected post-show publicity with music releases, artist updates, and retail promotion.

The agency’s social presence amplified interview opportunities, television coverage, music videos, and performance moments, giving audiences multiple ways to follow her next chapter.

TAKEAWAY

This engagement marks the beginning of the studio’s story: supporting an emerging artist as she developed her presence across music, media, and entrepreneurship.

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Media Placements Include:

FOX 5 Atlanta — Television appearance.

WSTU Radio — Exclusive artist interview.

Hip Hop Enquirer — Exclusive interview announced through the agency.

The Hype Magazine — Coverage of “B*tch From Da Souf.”

30%

INCREASE IN WEBSITE TRAFFIC

25%

BOOST IN SOCIAL MEDIA FOLLOWERS

5

metropolitan areas represented

ALL PROJECTS

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